I've been wanting to write this post for awhile, because frankly, I know what most of you are thinking, "who exactly does this Natalie girl think she is trying to be an influencer?" Trust me, I think this to myself at least 10 times a day. Honestly, it comes down to one thing and one thing only, I just love it. Growing up I never knew exactly what I'd end up doing, but I always knew that I wanted to be my own boss, and that I was passionate about writing, design, connecting with people, and sharing advice. I've always been the person who researches the crap out of anything I become remotely interested in, and when I find a great recipe, beauty hack, or lifestyle tip, I just want to shout it from the rooftops and share it with anyone who will listen. I went to college for business, marketing and quickly found that in addition to the creative stuff, I was crazy about stats and numbers. I get so excited about figures and analytics, because it's the proof in the pudding behind what's actually working and what people are responding to.
For the past few years, I've been observing from the sidelines how quickly the blogging industry is growing, and it's become more and more apparent just how perfect a fit this "career" would be for me. I've never found anything that combines all my passions the way blogging does. As a blogger, I get to be a creative director, content planner, SEO strategist, trend predictor, web designer, writer, photographer, editor, and most importantly, a friend and trusted resource. Not only that, but you guys know how badly I want to be a mom (of five!), and I know that to make that realistic I need a career that let's me work from home and keep a flexible schedule. If any of you know of a job besides blogging that let's me do all of that, send in your tips! Until then, I'll keep slaving away at this, because this site is my baby right now.
I'll be the first to admit that sometimes this all feels so ridiculous; taking pictures of my food at restaurants, being photographed in the middle of a busy sidewalk street with strangers staring, agonizing over which hashtags are performing well, and shouting into the void of the 'gram trying to drive traffic here without coming off as spammy... it's definitely not easy. But every time I get a message from one of you telling me that because of this blog you just found your new favorite product, beauty tip, some inspiration, or just got a good laugh, it absolutely makes my day.
I've never had a desire to be famous, let alone "instagram famous", or to be an "influencer". I don't care about getting buckets of free product sent to me (actually I'm low-key a minimalist, so this would probably give me anxiety), or being invited to fancy blogger events (well, some of the events do look pretty fun. Hey, Revolve... hmu?). All I want is to make an income off something that fills me with so much joy, and challenges me every day to be my most brave and creative.